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By Marketing Manager Charlotte Davies
The new Edgetech website has enhanced our online offering to clients and potential customers.
Launched well in time for meeting new prospects at this year’s FIT Show, the new site is mobile responsive and has a fresh, user-friendly interface to show off new product offerings like TruFit®, expanding foam edge installation tape.
It also has plenty of technical information on the company’s top-selling warm edge technology spacer bar range – Super Spacer®.
We’ve been aware that we needed to modernise our online offering and after refreshing our brand a few years ago, we wanted to take it a step further forward whilst also introducing our new product ranges.
The new site is aimed at our business customers, allowing them to log in to our customer portal and access training resources, marketing material, scheme documents and more.
There’s a full product catalogue available on the new website and an informative hub for installers, fabricators and IGU manufacturers to learn about the benefits of the award-winning Dealership Plus business support scheme.
We’re always in regular contact with our web developers, The Consultancy, as they carry out online maintenance for us on a regular basis. We spoke to them about our plans and took it from there. Even the initial designs for the website fitted perfectly with our brand and we were really pleased with them.
Now that the trade side of the web development complete, Edgetech UK and The Consultancy are in the planning stages of a website for homeowners.
We’ve already started the process of building the new site with The Consultancy, to introduce homeowner features including an online map allowing homeowners to locate their nearest TruFit window installer.
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